an open mind is the best look.

concepted & filmed in tandem with nordstrom’s existing fall fashion photography shoot - this film looks to put people behind the lens of street photographer, gus powell, showing viewers that the key to his work is openness. if the campaign is meant to tell people that an open mind is the best look, this is a film that shows them what that looks like.


production credits:

director: danilo parra | riff raff

dop: zach sky

produced by: second child

editor: adam marshall

color: aubrey woodiwiss

music: found objects

featuring: gus powell

agency credits:

agency: droga5

executive creative director: alex nowak

creatives: ben brown & jackie moran

associate producer: carlos valdivia

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